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Email Marketing Audit: Capitalize on What Works; R...
Email marketing is one of the best ways to connect with your audience, build relationships and drive revenue. But like any marketing strategy it needs to be regularly reviewed to make sure i...
Better Email Greetings Than "Dear Sir/Madam
Think about the last email you received that started with “Dear Sir or Madam.” Did it feel warm, personal, or engaging? Probably not. In today’s fast-paced, digital-first world, an email gre...
What is a Lead Source? Definition and Types of Lea...
Where do your leads come from? It’s a simple question, but for businesses looking to optimize their marketing efforts, the answer is far from simple. Knowing your lead sources is key to meas...
Key Dates For Email Marketing Calendar
Email marketing in 2025 is more dynamic than ever, with major e-commerce events, seasonal trends, and industry-specific peaks shaping consumer behavior. To stay ahead, brands need to be stra...
